Are you a self-employed entrepreneur? Do you currently own a small business? In this tough economy, business marketing and strategies are important for success.
The Dixon Chamber of Commerce, Touchstone Consultants, and Constant Contact are offering a free workshop to help local small business owners and self-employed entrepreneurs learn about traditional and social media marketing techniques.
The workshop will be held at the Dixon Chamber of Commerce, Thursday, Nov. 15, 2012, at noon. A complimentary light lunch will be provided.
· Definition of a Marketing Strategy
· Differences between Product and Services Marketing
· Why People Buy
· Product Life Cycles
· Niche Marketing/Market Segmentation
· The 5 Ps of Marketing
· Social Media and Internet Marketing
A question and answer period will follow.
Speakers include: Mark Heckey, Management Consultant, Touchstone Consultants, Thomas Bennetts, Marketing Consultant, Touchstone Consultants, Karen Rice, Regional Director, Constant Contact, Sondel Fermer, Lead Designere Paiges Design Group.
Space is very limited, please R.S.V.P. to Carol Pruett, (707) 678-2650.